MaD2019: Key Presenters and Media

MaD2019 media coverage: #MaD2019#Techweek19#GoodForTheWorld


Interview with MaD2019 Key Presenter Göran Roos:


HERA Podcast – The Future of Manufacturing in New Zealand. A conversation with industrial transformationalist Professor Göran Roos.

MaD2019: Key Presenters

Welcome (Monday 20 May 2019 | ca. 9.00am):

Nic Smith – Dean of Engineering, The University of Auckland








Nic Smith is Professor and Dean of Engineering at the University of Auckland. Before joining Auckland he was the Professor of Computational Physiology at the University of Oxford and Head of Biomedical Engineering at Kings College London. He is a fellow of the New Zealand Royal Society and Engineering New Zealand.

Opening Address (Monday 20 May 2019 | ca. 9.15am):

Vic Crone – CEO, Callaghan Innovation






Vic came on board as Chief Executive with Callaghan Innovation in March 2017. She has significant executive and governance experience in technology and innovation. She brings a strong customer focus, and a track record of leading and implementing strategy, and building organisational culture. Vic was previously the Managing Director of Xero, NZ and New Markets, following executive roles at Chorus and Telecom New Zealand. She has been an Independent Director on the Boards of a number of companies and organisations in the technology sector, including RedShield, Figure.NZ, Creative HQ and the Hi-Tech Trust.

Keynote Address 1 (Monday 20 May 2019 | ca. 9.30am):

Göran Roos – Professor, Technologist, Author, Businessman, Advisor |

Founder & MD: Innovation Performance Australia Pty Ltd








Göran Roos is a member of the board of the Global Centre for Modern Ageing and of Seeley International Pty Ltd. He is a Visiting Professor at Australian Industrial Transformation Institute, Flinders University; a Stretton Fellow appointed by the City of Playford at University of Adelaide; Visiting Professor at Tongji University, Shanghai; and Adjunct Professor at the Institute of Economics and Management of the Immanuel Kant Baltic Federal University. Göran is a fellow of the Australian Academy of Technological Sciences and Engineering (ATSE) and of the Royal Swedish Academy of Engineering Sciences (IVA).

Göran is the founder or co-founder of several companies in many countries and is presently the Managing Director for Innovation Performance Pty Ltd. He has also worked as a consultant in more than 50 countries as well as having served in management positions in several European and US-based corporations and he has been supporting the Prime Minister’s Taskforce on Manufacturing in Australia.

Göran is one of the founders of modern intellectual capital science and a recognised world expert in this field as well as a major contributor to the thinking and practice in the areas of strategy and innovation management as well as industrial and innovation policy.

Keynote presentation slides:
New Zealand’s Manufacturing into the Future

Keynote Address 2 (Monday 20 May 2019 | ca. 1.30pm):

Fiona Cresswell – GM: Marketing Operations, Fisher & Paykel Healthcare

Fiona Cresswell is an experienced B2B technical marketer and inspiring people leader with 18 years’ experience in global medical device manufacturing at Fisher & Paykel Healthcare. Throughout this time Fiona has led teams of Clinical, Marketing and Operational professionals through numerous international product launches and transformation projects. Fiona has helped drive the growth of the organisation’s sleep apnea business to a turnover of more than NZ$350 million. More recently, Fiona’s focus has been on improving the efficiency and collaboration of marketing business-wide and leading a digital transformation of marketing systems, processes and practices.


Melissa Bornholdt – Product Development Manager: OSA Interface Industrial Design, Fisher & Paykel Healthcare

Melissa Bornholdt is an accomplished Industrial Designer who has worked across the medical, marine and outdoor industries to transform products from undesirable utility to desirable necessity. In the relentless pursuit of emotionally connected design, Mel has worked on light weight kayaks and cost-effective jet boats to world-leading sleep apnea medical devices.

In her most recent role at Fisher & Paykel Healthcare she leads a team of talented Industrial Designers in the creation of multiple design projects. Her philosophy is centered on the user, which in turn drives her relentless pursuit to create and transform sleep apnea treatment into something that patients want, rather than need to use. Mel turns the undesirable into desirable and creates products people ultimately love.

Click here if you have a specific query for Fiona or Melissa in regard to their Keynote Presentation

Welcome Address at Gala Dinner (Monday 20 May 2019 | ca. 7pm):

Heather Deacon – GM: Research and Technical Services Operations, Callaghan Innovation








Heather joined Callaghan Innovation in March 2018 as the General Manager of the Research and Technical Services Operations based in Wellington, New Zealand and was formerly the Director of NZ Operations at Airbus. She migrated to New Zealand with her family in 2006 from the UK where she had spent the previous 13 years working on aviation support contracts in the defence industry.

Heather studied Zoology at Liverpool University as an undergraduate and then achieved her Masters Degree from Cranfield University in Bio-Aeronautics. Heather started her career as a Flying Instructor, which culminated in her training military pilots from each of the three British Armed Services. She has worked for multi-national Defence Primes including Babcock, BAE Systems, Leonardo and Airbus, and has led both military and commercial projects working with Primes and Sub-Contractors across the globe.

Whilst in the UK, Heather ran the Defence Elementary Flying Training School, a turnkey contract delivering ab initio pilot training with a fleet of contractor owned aircraft. She later managed the commercial aspects of Through Life Support Contracts with the UK MOD within the Integrated Project Teams set up jointly between Industry and Defence.

In NZ, Heather took leadership of Safe Air and led its transformation from an Air NZ company to one owned by Airbus and now rebranded with that name. Heather was an Executive Director on the NZ Defence Industry Association Board until late 2018. She has a passion for innovation and creative thinking that generates novel solutions to meet the rapidly changing environment we all operate within both at work and at home. She is an advocate for a partnered approach working with syndicates or alliances to provide the optimum solutions for all parties but most importantly for the customer.

Key Address at Gala Dinner (Monday 20 May 2019 | ca. 7.15pm):

Professor Juliet Gerrard – Prime Minister’s Chief Science Advisor



Professor Juliet Gerrard trained at Oxford University, where she completed a First Class Honours degree in Chemistry and a DPhil in Biological Chemistry.

In 1993, she was appointed as a research scientist at Crop & Food Research, where her multidisciplinary research portfolio included a substantial element of applied research in the food science area.

She was appointed as a Lecturer in Biochemistry at the University of Canterbury in 1998, where she became Professor and Co-Director of the Biomolecular Interaction Centre.

In 2014, she moved to the University of Auckland as a Professor in the School of Biological Sciences and the School of Chemical Sciences and is now the Associate Dean for Research in the Faculty of Science.

Juliet’s research has a broad base and is interdisciplinary, cutting across biochemistry, chemistry, health, agricultural and food science and biomaterial design. It also incorporates a full spectrum of fundamental and applied research, ranging from Marsden projects to research for industry, and includes collaborations in the UK, USA and Australia.

From 2012-2016 she held a Callaghan Innovation Industry and Outreach Fellowship (at 50% FTE) focussed on creating an integrated research programme across Callaghan Innovation and the Universities of Canterbury and Auckland. During this time she also founded a start-up company, Hi-Aspect Ltd, which went on to receive seed funding from a private investor in 2017.

Juliet has over 150 publications, as well as three books. She won a National Teaching Award for Sustained Excellence in Tertiary Teaching in 2004 and has served on FRST panels and domain reviews. She enjoyed her role as Chair of the Cellular, Molecular and Physiological Biology Marsden Panel and Deputy Chair of the Marsden Council prior to being appointed Chair in 2012. She stepped down from this role early in 2018, having overseen an increase in the fund from around $54 million to over $80 million and steered the Marsden Fund Council through the creation of the Fund’s first investment plan.

Juliet has had an increasing interest in governance and served on the Board of Directors of Plant & Food Research Ltd from 2013-2018. Juliet has resigned her roles on Boards to take up this position and won’t apply for research funds in New Zealand while she holds the role.

Keynote Address 3 (Tuesday 21 May 2019 | ca. 9.30am):

Peter Haythornthwaite – Design Consultant and award winning designer



Following his design education in New Zealand and the United States Peter worked in California and for Henry Dreyfuss Associates, New York. On his return to New Zealand he was a senior lecturer in design for 8 years at the University of Auckland. Between 1979 and 2000 he headed PeterHaythornthwaiteDesign, an internationally recognised design consultancy.

Peter is the recipient of many design awards. His work is included in various design collections including the Museum of Modern Art, and the Cooper-Hewitt. Strongly entrepreneurial Peter has established a number of design-based companies including arti-fakt-s, possibly NZ’s first to compete internationally by design.  As a partner of Equip he was a co-architect/deliverer of NZ’s Better by Design program and the State of Victoria’s Design to Business initiative. Peter continues to work as a design consultant to New Zealand and overseas-based companies.

He is an Adjunct-Professor of Design at Victoria University of Wellington, which recognised him with an Hon.D.Sc. He served two terms as President of the Designers Institute of New Zealand. In 2016 he was recognised with an ONZM for services to design.

Keynote Presentation slides:
from design thinking to design integration

Keynote Address 4 (Tuesday 21 May 2019 | ca. 1.30pm):

Wendy Kerr – Director, Centre for Innovation and Entrepreneurship, The University of Auckland



Wendy Kerr is Director of the Centre for Innovation and Entrepreneurship at the University of Auckland, where she aims to grow business savvy, entrepreneurially minded students.  In her tenure there she has transformed the Centre, developing programmes and initiatives which have increased participation by 230% since 2015. Now, 5% of the University of Auckland student body are involved in the Centre’s innovation and entrepreneurship programmes, including the recently launched incubator and the iconic innovation hub which was opened by the Prime Minister.

Over her career Wendy has been drawn to developing new ventures. An experienced General Manager she has global experience in leading technology and media start-ups with the Financial Times, Pearson and Quicken. In these roles she developed and executed the business strategy to grow successful ventures, and a record breaking tech IPO on the ASX.

For the last decade, while based in London, she has consulted to C-suite leaders of high growth, global technology companies helping them to thrive in challenging times of expansion and change. Long term clients included Expedia, Betfair, Fidessa, and LexisNexis across the UK, US, Europe and Asia.

Wendy is a Board member for the icehouse, an active angel investor, and mentors high potential start-ups. She is also a speaker in demand and a best selling author, having written two books on female led start ups, one of which got to number one on Amazon.



MaDE2022 has been cancelled.


Abstract Portal Now Closed
Abstract Review Complete: 1 Aug 2021
Authors Notified: 10 Aug 2021
All Abstract Revisions Due: 20 Aug 2021
Student Innovation Showcase EOIs due: 10 Sep 2021
ALL PRESENTERS RECONFIRM for MaDE2022 by: 12 Nov 2021


Registration Open
Early Bird Reg. Close: 24 Dec 2021
Standard Reg. Close: 14 Jan 2022